New white label wedding ring website available now

The Betts Group’s new white label wedding ring site is now available for customers to use, after initial testing went smoothly.

Each jeweller can tailor and brand the site to their own requirements, personalising the colours and logos so that it is distinctively theirs.

Retailers taking advantage of the site will be able to build rings to their exact requirements, alongside their customers. Jewellers can also access pricing immediately, and automatically place orders onto their account.

Users can select from a range of options to meet their requirements when building a made-to-order ring, including metal, ring type, weight, profile, design, dimensions, finger size and hallmarking, as well as additional functionality to request engraving.

Managing director Charlie Betts said: “Our new white label site is a great way for retailers to streamline their selling and ordering process. Along with our sample boxes, we hope that jewellers will take full advantage of these opportunities to simplify purchasing wedding rings, which is a particularly important moment for engaged couples. We’re pleased to be able to offer personal touches, both in the design of the white label site and on our rings themselves.”

If you are interested, please email [email protected] or call us on 0121 233 2413.